Grapevine Magazine featured two articles of mine in its recent Harvest Issue. "A Winery Leader's Primary Role" examines three common elements as identified by Silicon Valley Bank's Raymond Nasr -- Tradition, Struggle and Absolute Trust. I tend to find that wineries are sufficient to strong in the first two elements, but may be lacking in the third, Absolute Trust, which is built by having a leadership plan and vision...
"Making Your Winery's Strategy A Reality" is about aligning the two strategies in your business -- implicit and explicit. Closing gaps between stated vision and reality can solve many a winery issue ranging from low profitability and morale to customer service and retention.
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